Advertising Design
How can we use advertising design to effectively communication messages?
What is Advertising?
Advertising is the techniques and practices used to bring products, services, opinions, or causes to public notice for the purpose of persuading the public to respond in a certain way toward what is advertised.
Advertisements include television commercials, movie trailers, radio ads, magazine ads, newspaper ads, signs, posters, online ads, animated ads, social media ads, flyers, direct mail, and much more.
Advertising design is intended to introduce and promote brands, products, services, events, groups, social causes, or ideas.
An advertising design solution can promote, persuade, provoke, inform, identify, motivate, enhance, organize, rouse, locate, or engage.
A design solution can be so effective that it influences behavior: you may choose a product because you are attracted to the design of its package, or you may donate money after viewing a public service advertisement.
Advertising provides information and choices to the public. Advertising is used to promote one product, service, or event over another.