Flow
How can we create flow when designing an infographic?
Flow is about movement and direction, and leading the eye from one part of a composition to another in the direction you want it to move. You create flow through a combination of visual weight and visual direction.
Elements of greater visual weight (focal points) pull the eye and become resting places. Other elements impart direction and move your eye from one point to another through visual cues such as arrows and lines.
Elements of greater visual weight (focal points) pull the eye and become resting places. Other elements impart direction and move your eye from one point to another through visual cues such as arrows and lines.