Public Service / Cause Ads
How can public service advertising and / or cause advertising further the common good of our society?
Public Service / Cause Ads
(PSA) Public service advertising is advertising that seeks to further the common good. The objectives of public service ads are education and awareness of significant social issues, in an effort to change the public’s attitudes and behaviors and stimulate positive social changes.
Cause advertising seeks to raise funds for nonprofit organizations or raise awareness on a social issue. An example of cause advertising is advertisements designed to raise money for the four diamonds fund.
Criteria and Constraints
Design, develop, and create an advertising message that seeks to raise funds for a nonprofit organization or raises awareness of significant social issues.
Canvas Size: 8.5 inches wide by 11 inches tall or 11 inches wide by 8.5 inches tall