Visual-Driven Advertisements
How can we use visuals, including graphics and photos, to create an effective advertising message?
Visual-driven advertisements are those in which the visual carries the weight of the advertising message. Text may be used to accentuate the visuals, but the visuals should be the focal point.
Criteria and Constraints
Visual-driven ads are those in which the visual carries the weight of the ad message.
Design, develop, and create an advertising message primarily through visuals.
Canvas Size: 8.5 inches wide by 11 inches tall or 11 inches wide by 8.5 inches tall
Text may be used to accentuate the visuals, but the visuals should be the focal point.