Poster Design
Why should we consider poster design criteria when designing a poster?
A poster is a two-dimensional, single-page format used to inform and persuade.
Advertising Design Notes
Ads are created for a specific audience; a message is intentionally designed, transmitted, and then receive by viewers.
Ads promote products, services, businesses, groups, companies, ideas, or social causes.
Ads grab the audience’s attention, communicate a message, and inform the audience something they did not know.
Ads try to sell something, persuade people to action, or motivate a behavior.
Ads outline the practical or useful characteristics of a product or service and explains why you should choose a particular brand instead of its competition.
Ads often try to persuade people that a brand will make them happier, healthier, richer, more attractive, or make life easier.
Ads need to be attractive, seductive, and interesting, or no one is going to pay attention to them.